“Your privacy is gone...”
Net Neutrality is the basic principle that prohibits internet service providers (ISP's) like AT&T, Comcast and Verizon from speeding up, slowing down or blocking any content, applications or websites you want to use. It's the way things have always been. It's the Internet you know and use now.
Check this Burger King parody out to get a feel for how some think Net Neutrality could impact everyone. Funny, but scary. "Whopper Neutrally"
Two years ago was when Net Neutrality last came up. And the FCC ruled to keep it. But that was then. This is now.
Last month, a former Verizon lawyer and brand new Trump appointed FCC Chair, Ajit Pai, repealed Net Neutrality.
Pai ignored the widespread outcry against his plan from millions of people, lawmakers, companies and public-interest groups and repealed it anyway.
Many people who have followed this issue say that now the ISP’s, have more freedom on what they can charge and also how fast your internet connection speed is. They also have the power to block your content if they don't agree with it.
The new FCC administration put the power of the internet into the hands of large corporations. like AT&T, Charter Communications, Comcast, Verizon. Content providers like Hulu and Netflix, Google, Facebook, etc could be effected as well.
If you take their word, they won’t tilt the scales of the internet to those with money. But ... Netflix just had a price increase this month. Lovely.
When I submit a new site to Google, I’d like to think I have just as good a chance at ranking near the top of the Google search engine as the big companies do.
And I have for over 20 years, starting with AltaVista's search engine in 1995, then on to Yahoo and Google. And that’s basically how I’ve made a living my entire adult life. The little guy being able to compete evenly with the big companies.
Most of the artists I have worked with over the years, have come to me though my internet marketing. I have also marketed and sold millions of dollars of products and real estate, on the side, using internet marketing.
That could likely change with the repeal of Net Neutrality. I guess we shall see.
To be clear, this may not all be doom and gloom. Maybe things will stay the same? There are arguments on both sides. It almost seems like it's become politicized.
But one thing is certain...
For people like me who have been using and working to perfect internet marketing for over 20 years, we are licking our chops.
Because NOW, with the repeal of Net Neutrality, your privacy is gone and it’s for sale. Because ISP’s track every website page you visit.
And now they can legally SELL it.
Companies are already lining up to buy YOUR data from ISP's to resell it to marketers like me. I'm already getting offers. some are calling it the biggest internet marketing movement since the .com gold rush. For ISP's, selling your private browsing data is projected to be a BILLION dollar market this year.
For musicians, if you want build your mailing list, you will be able to buy mailing list that contain names, phone numbers, addresses, email addresses, etc, from people who have visited your target audience pages.
If your music is similar to Bruno Mars or Justin Timberlake, you will be able to buy mailing list of people that have bought merchandise from them online, or bought their records.
It also means that if anyone in your house is going on sites, like say... porn or Ashley Madison, you and your spouse may start getting emails from them. Both of you.
It's also a Hacker's dream.
Few are talking about the new Data Mining law changes. Your privacy is now for sale.